If you watched Netflix’s newest ‘Black Mirror’ manufacturing, there’s little question it reminded you of the “Choose Your Own Adventure” books. Now, the writer that owns the trademark to “Choose Your Own Adventure,” Chooseco, LLC, is suing Netflix. The writer is alleging trademark infringement, The Hollywood Reporter first reported.
In the complaint, Chooseco says Netflix “used the mark willfully and deliberately to capitalize on viewers’ nostalgia for the authentic guide sequence from the 1980s and 1990s. The movie’s darkish and, at occasions, disturbing content material dilutes the goodwill for and optimistic associations with Chooseco’s mark and tarnishes its merchandise.”
In one scene, the primary character explains to his dad that his video game, ‘Bandersnatch,’ relies on the fictional “Choose Your Own Adventure” guide.
20th Century Fox, based on Chooseco, has an choices contract to develop a sequence primarily based on the writer’s books. Netflix, however, pursued a license starting in 2016 however didn’t obtain one, the suit says. Chooseco alleges it additionally despatched Netflix a cease-and-desist letter before the discharge of ‘Bandersnatch.’
Chooseco is looking for no less than $25 million or Netflix’s income from the movie, whichever amount is the best, for Netflix’s alleged trademark infringement, false designation of origin, unfair competitors and trademark dilution.
Netflix declined to remark for this story.